Web logs gave voice to people, ordinary people. Youth experiencing first pangs of romantic love, dealing with generational conflicts with their parents and teachers, asserting and shaping their personalities and life paths; Family men with day jobs and house-wives burdened by mortgages striving for a sliver of self expression and fulfillment beyond their life of responsibility and obligations; Professionals of all ages desiring to break away from creatively stifling work environments, wanting to share and broadcast their knowledge, hoping for recognition. The early days of personal web logs, I realize, are over... It hasn't been that long since the early days of Pitas or Blogger. Web logs have gone pro. They have become a business model which can generate income or a communication model which facilitates feedback between companies and clients. But more importantly they became to many, myself included, a favorite format to take in information. Quick descriptive summaries one can skim through, links to sources and further reading, comments where anyone can veto and correct that which has been posted. Most prolific blogs update a couple of times daily and entries are often written by a no. of contributors which assures variety and constant fresh content. Not surprisingly, when I recently treated myself to a Pentax *ist DS, I wished for a digital photography blog. Not a mailing list, not an expert magazine, not a book, but a blog run by knowledgeable people who enjoy sharing their experience. And so I disovered digitalphotography.weblogsinc, then photoshop.weblogsinc and the rest of the weblogsinc suites. The site provides the infrastructure while inviting professionals to deliver content.
Partnering is better than owning. Our goal is to partner with individual bloggers, letting them do what they do best (writing, creating community, researching) and support them with what we do best (upgrading the software that drives their Web site, generating revenue, running the business). We split the profits 50/50 with each of our bloggers taking out only hard costs (i.e., sales commissions, credit card fees). Presently Weblogs Inc is wanting to enhance their blog topic pool with experts in the fields of media, technology, business and life science. If it wasn't for the fact that I am not affiliated with the aforementioned areas of knowledge - I'd consider.